Last week, I blogged about the teaser for this campaign at Work That Matters. The campaign launched yesterday.
On the campaign site, visitors can learn facts about male breast cancer prevention and look at high-resolution pictures of bare-breasted, beautiful young women. Although, to give them credit, the photos show no evidence brazilian nudefamily retouching.
Topless Female Trampolining World Championships: Putting the sexy in men’s breast cancer?
Is this too much? And what gets young or any male attention more effectively than boobies?
This is one of those cause marketing situations where the intention is quite plain: Whoa… I almost thought I was writing for Sociological Images there for a moment. That is a deal that the women of CoppaFeel! For marketing specialists in specific disciplines we made a feed of every category. Try a service like Feedly.